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SPSS IBMSPSSMBPDA Exam Syllabus Topics:

SectionObjectives
IBM SPSS Modeler Fundamentals- Introduction to SPSS Modeler interface
  • 1. Streams and nodes overview
    • 2. Data preparation basics
      - Data understanding and profiling
      • 1. Data types and structures
        • 2. Data quality assessment
          Data Preparation and Transformation- Data cleansing techniques
          • 1. Handling missing values
            • 2. Outlier detection and treatment
              - Data transformation methods
              • 1. Deriving new fields
                • 2. Normalization and aggregation
                  Model Evaluation and Validation- Model validation techniques
                  • 1. Training and testing split
                    • 2. Cross-validation concepts
                      - Model performance metrics
                      • 1. Accuracy and confusion matrix
                        • 2. ROC and lift charts
                          Business Application of Analytics- Business problem framing
                          • 1. Translating business needs into models
                            • 2. Use case identification
                              - Deployment considerations
                              • 1. Operationalizing models
                                • 2. Reporting and insights delivery
                                  Predictive Modeling- Classification techniques
                                  • 1. Logistic regression basics
                                    • 2. Decision trees
                                      - Clustering and segmentation
                                      • 1. K-means clustering
                                        • 2. Customer segmentation use cases

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